01 Mar 2017
MPA Publishes New Charter, Vision for 2025 and New Strategic Priorities
The MPA has developed a new Charter for its producer members, founded on a new vision for 2025. The Charter will be the vehicle for achieving the new vision by 'Driving Change, Raising Standards and Improving Perceptions'. Seven new strategic priorities will sharpen the focus of the work of the association and ensure that the work of the sector is able to adapt to change more readily. Each priority drives a series of objectives, 27 in all, and 10 new targets will enable MPA to measure progress. The Charter forms part of a new Members handbook which 'clarifies, simplifies and consolidates' expectations members have built for themselves over many years of policy development. The handbook brings all policy, guidance, campaigns and initiatives and other useful information together into one place for the first time.